It’s hard to believe, but the following are real vintage ads for remedies for common baby ailments like colic, gas (wind), teething, rash and colds.
Disturbing doesn’t even begin to describe some of these.
“Colic, nothing! She has insomnia!”. Personally, Bill, I think she’s just the gay type – [she just loves the] night life! But keep up the good work, honey. The bottle’s almost ready!”.
” Why, you ask? Simply because of the ignorance of its mother, and the faulty logic, following the observations of other children, of its grandmother. When the infant yells, “colic” nods the mother. She is apt then to do one of two things, either nurse it, making of the child a glutton, or dose if with comomile, fennel or other tea, or even a drug, which is worse. Some other mothers coddle or bounce the babe until he is either sick at the stomach [or] vomits, usually both.”
“When our baby arrived, he started off with a severe case of colic, which kept us up at all hours endeavouring to quiet him. We shortly discovered that gently shaking him up and down in his crib would induce him to be perfectly quiet – as long as we kept it up…so I decided to contrive a mechanical means to shake the baby…”
“Makes children and adults fat as pigs”. Groves Tasteless Chill Tonic: for Malaria and the resulting chills and fever.
Recognize the manufacturer of Malt-Nutrine?
“A case of Blatz beer in your home means much to the young mother, and obviously baby participates in its benefits.”
“Over one in five newborns suffer from infant colic and no one knows the cause. Because there’s no medical cure, available books on the subject simply offer trial-and-error suggestions to stop the crying. Now, there’s a proven, fast, early-learning program that works!
Over ten years ago Dr. Ted Ayllon, one of the world’s leading behavioral therapists, began using his approach but only recently applied his findings to treating colic-with remarkable results. Called Comfort Training, this unique, seven-step procedure “teaches” infants as young as two weeks old to stop their excessive crying by using music as therapy. All that’s needed is lots of love, a simple CD player, kitchen timer, and the musical selection of your choice.”
This stuff was compounded by Mrs. Charlotte N. Winslow and first marketed by her son-in-law Jeremiah Curtis and Benjamin A. Perkins in Bangor, Maine in 1849. It contained 65 mg morphine sulphate per fluid ounce (0.03 l), sodium carbonate, spritis foeniculi and aqua ammonia.
Thanks for CureZone.org for this ad and commentary.
“Resembles life – for, like the real article, it coos at pleasure, yet screams awfully if smacked.”
“…yet it is simple enough to prescribe a sedative and hynoptic which is both highly effective…and outstandingly safe….Put your mind at rest. Depend on the safety of Distaval.”
“Wind in the stomach is most painful for babies. No wonder they cry for ‘Milk of Magnesis’. Soothing, tasteless, comforting, it shifts the wind in no time. Laxative as well as antacid, it does more than bring up wind – it eases colic, quietens minor stomach upsets and keeps baby regular. Milk of magnisia: so sure – so safe – so gentle.”
“At that anxious period before and immediately after baby is born, when the mother must bear a double burden, it is doubly important that she take on double strength. Nourishing and strengthening food must be provided in plenty for both mother and child, while for the mother herself comes a time of suffering, the dread and realism of which will be greatly lessened if she will steadily prepare the way by the liberal use of Pabst Extract. This rich, wholesome food combining the nutritive and tonic properties of malt and hops in palatable and predigested form is welcomed by the weakest stomach and and quickly assimilated by the system…and furnishes nourishment in abundance for the growing child.”
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